Upgraded People – 2025 H2, goals and market temperature

After the summer, we see that the market has started up at a faster pace than compared to the first half of the year, even though the market is still volatile. Thanks to our broad industry exposure, geographical spread and our large network of suppliers, we can balance market challenges in certain industry segments while supporting industries with high needs such as defense, banking and insurance, infrastructure and a public sector that is showing increasing strength.

Our focus forward

As we enter the fall, we will continue to work on our success factors and what makes us unique. It’s about being personal, building long-term relationships, and being the best in the industry at matching the right assignments with the right skills.

Lessons from the first half of the year

The first half of the year has given us clear evidence that we are on the right track. We continue to grow at double-digit rates and create footprints where we truly add value. With our eyes on the future, we transform challenges into inspiration and opportunities.

Ambitious goals for the fall

We strive to continue to gain market share while building an even stronger team and a culture that equips us for the future. The world around us is changing at an unprecedented pace, which places greater demands on agility and rapid movement in companies. Here we have a clear place as a facilitator and enabler.

Positive signals from the market

The market continues to gradually strengthen. We see a clear trend where more roles in operations and project management are in demand, while specialist skills remain important. The increasing demand for operations and project management skills is an indicator that more initiatives are being started, as these skills are always in demand in the early phases of projects.

Knowledge that strengthens the team

In addition to strengthening the organization with more fantastic colleagues for the fall, we continue to run our forums for broadening our skills, where we learn and develop each other for increased market and process insight, which will further increase our efficiency. In order for us to succeed in this, everyone’s contribution is important. No ideas are too small, often it is in the small suggestions that the biggest gains are found. When we share, inspire each other and dare to develop together, we grow both as a company and as individuals.

Work hard, play hard

The key to further bonding the team and strengthening collaboration and energy is simple and well-known: Work hard, Play hard. When we combine professionalism with laughter, personality and community, both internally and in our customer and supplier relationships, that’s when we are at our very best.

Says Birgitta Hedegård, CEO of Upgraded People.